ADIDAS

Stockholm was the destination. Palma set the pace. Ahead of adidas Stockholm Half Marathon, we created a running campaign featuring Ilaria and Fawaz and the latest adidas running collection. Shot through the streets of Palma, the idea was to capture running with a more elevated and editorial feel, bringing together performance, style and the energy of the city. Rond developed the creative concept and brought it to life through film and photography, creating a visual world for the collection and the build-up to Stockholm Half Marathon.

Services delivered

Creative Concept / Art Direction / Film / Photography / Production / Digital & Retail

Project year

2026

THE OUTPUT

The production was created as a complete campaign package, with film in multiple formats and an extensive library of photography adapted across digital, social, retail and in-store environments. The campaign lived across Stadium's social channels, digital screens and in-store materials, as well as the dedicated adidas Stockholm Half Marathon experience on stadium.se.